Undergraduate Business Education Books & Articles

Rethinking Undergraduate Business Education: Liberal Learning for the Profession

rethinking undergraduate business education

The book forcefully articulates the nature of liberal learning, the purpose of which is to enable students to make sense of the world and their place in it, preparing them to use knowledge and skills to engage responsibly with the life of their times. The authors provide compelling examples of effective pedagogies and curricular designs that promote this essential learning for business students, along with campus cultures that support it. They also provide insights about educating for innovation and entrepreneurial thinking and for competence in navigating a global business environment. The lessons of the volume are directly applicable to undergraduate fields such as engineering, nursing, and education, as well as business.